OpenSky, now Alibaba.com North America & Europe, is the innovative business-to-business trading platform acquired by Alibaba in 2017.
CHALLENGE After successfully securing a round of funding, OpenSky was on a mission to grow to 100,000 members.
WHERE KING’S CREST GLOBAL COMES IN Acting as OpenSky’s Senior Product Manager, Saul launched the brand’s flagship e-commerce app and go-to-market strategy. In collaboration with Matt Meeker, OpenSky’s CEO and the founder of Meetup and Barbox, Saul employed a strategic blend of traditional marketing techniques with innovative digital partnerships and award-winning product design.
THE RESULTS
+ 100,000 Users In Just 16 Months OpenSky was transformed from a fledgling company to a robust platform with over 100,000 users — in just 16 months.
+ Flagship E-commerce App OpenSky’s new e-commerce app enabled digital transformation that opened doors for new customers and increased membership.
“Saul is a tremendous project manager and came into OpenSky and brought a relentless focus on details. He has an absolute commitment to getting projects completed on time and makes sure that all the important questions are asked and answered in advance of development. He is the ultimate team player and I recommend him enthusiastically. He is a winner.”
John Caplan
President, North America & Europe @ Alibaba.com
