Kashan is an aesthetic surgery clinic dedicated to crafting and celebrating refined, youthful, personalized results.
Challenge Dr. David Kashan and his team were ready to scale up and reach a far broader client audience, however they needed a clear brand identity and a website to represent that brand.
Where Kings Crest Global Comes In The KCG team collaboratively workshopped a new brand identity for the Kashan team, including a comprehensive tone of voice treatment and visual identity.
We explored and recommended a new aesthetic that communicated a warm and human side to plastic surgery – a calculated risk, as this is something that most plastic surgery offices don't dare to portray. But this was the heart of the Kashan brand, and we wanted to bring it to the forefront in a way that would connect the Kashan team with the right future clients for them.